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Record Type:	Language materials, printed: analytic (component part)
Language:	Romanian
Other Related Work:	Managementul marketingului/ Kotler. Bucureşti, 2003. p. 719-761. 1112 p.
Subject:	management
Subject:	marketing
Notes:	Ce activitate depun canalele de marketing? (p. 720-724), Decizii referitoare la structura de canal (p. 725-732), Decizii de management al canalului (p. 733-741), Dinamica evolutivă a canalelor (p. 742-754), Rezumat (p. 755), Aplicații (p. 756), Note (p. 759).

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101 0 $a rum
200 1 $a Managementul canalelor de marketing
327 # # $a Ce activitate depun canalele de marketing? (p. 720-724), Decizii referitoare la structura de canal (p. 725-732), Decizii de management al canalului (p. 733-741), Dinamica evolutivă a canalelor (p. 742-754), Rezumat (p. 755), Aplicații (p. 756), Note (p. 759).
488 $0 280145 $a Kotler, Philip $b Carte tipărită $c Bucureşti $d 2003 $e Ediţia a 3-a $f Kotler $g traducere Smaranda Nistor $n Teora $p 1112 p. $t Managementul marketingului $v p. 719-761 $y 973-20-0579-3
606 $3 136296 $a management
606 $3 136286 $a marketing
801 3 $a RO $b BJVL

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	Type
Managementul marketingului / Kotler; traducere Smaranda Nistor .- Bucureşti : Teora, 2003	Other

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