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Record Type:	Language materials, printed: monographic
Author:	Ries, Al
Alternative Intellectual Responsibility:	Trout, Jack
Translator:	Cârnu, Viorel
Statement of Responsibility:	Al Ries, Jack Trout
Subsequent Statement of Responsibility:	traducere din limba engleză de Viorel Cârnu
Published:	Antet
Place of Publication:	Bucureşti
Year of Publication:	1997
ISBN:	973-9241-27-1
Description:	192 p.
Language:	Romanian
Subject:	marketing
Classification:	339.138

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200 $a Marketingul ca război $f Al Ries, Jack Trout $g traducere din limba engleză de Viorel Cârnu $b *Carte tipărită
210 $a Bucureşti $d 1997 $c Antet $L s15829
215 $a 192 p.
606 $3 136286 $a marketing
675 $a 339.138
679 $a 33
700 $3 121972 $a Ries $b Al
701 $3 130859 $a Trout $b Jack
702 $3 84827 $4 730 $a Cârnu $b Viorel
801 0 $a RO $b BJVL $c 20101011 $2 unimarc